Creative
Cases
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ShopRite Whole Brand Case Study
ShopRite
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Winnebago: On the Road Again Case Study
Winnebago
News
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Moms of CMOs offer advice, Goodby exec gets game-winning football at Super Bowl, Smoothie King chooses Barkley, and more.
Ad Age, 02/17/2023
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Kathy Najimy Predicts Serious Legal Woes in Funny ARAG Ads
These major setbacks are going to require a little more than hocus pocus.
AdWeek, 08/24/2022
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An Open Letter to Whole Brand Thinkers: Let's Take Over the World
“Let's build a new kind of capitalism, one that doesn't reward brands doing whatever it takes to be successful. Brands should actually add value to people's lives — for consumers and employees alike, in ways that don't deplete the Earth, in ways that matter more than neutrality. It's time for a version of reality where whole brands and whole brand thinkers rule. Let's go make that world.” Read more in The Muse by Clio — "An Open Letter to Whole Brand Thinkers: Let’s Take Over the World," by Tim Galles, Barkley’s chief idea officer and director of The Whole Brand Project.
Muse by Clio, 12/08/2021
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Anatomy of Home: How the pandemic changed our four walls forever and how brands can win. – Barkley®
The past year and a half yielded an unprecedented experiment in which our entire nation was forced to spend more time at home than at any point in their lifetimes — a change of pace, of place and of perspective, impacting every single person in America, across every generation and demographic. The result: a more intimate understanding of the role home plays in our days, in our lives and in our overall health. This experience will shape the very anatomy of home for the future. Brands can either tap into this understanding or ignore it.
Barkley®, 09/08/2021
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Nicole Kidman tempts you back to the movies in AMC campaign
Nicole Kidman Joins AMC Theatres in $25 Million Campaign to Get You Back in the Multiplex
Ad Age, 09/17/2021
Clients
Client | Start Year | End Year |
---|---|---|
CARFAX | 2023 | Current |
Smoothie King | 2023 | Current |
The Salvation Army | 2022 | Current |
Dum-Dums | 2019 | Current |
University of Louisville | 2022 | Current |
CommunityAmerica Credit Union | 2022 | Current |
E-Z-GO Golf Cars | 2022 | Current |
Papa Murphy's | 2022 | Current |
Briggs & Stratton | 2022 | Current |
Salad and Go | 2022 | Current |
About
We’re Barkley, an independent idea company known for our heart, hustle, and relentless pursuit of what’s next. We’re out to prove the power of creativity: ideas are our business, independence is our secret weapon.
As a full-service advertising and marketing agency, we focus on creativity and innovation for clients. We’re committed to knowing modern consumers better than anyone because we believe the only brands to survive will be the ones that evolve at the rate of the consumer.
People
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Jeff King
CEO
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Dan Fromm
President
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Suzanne Williams
Chief Operations Officer
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Katy Hornaday
Chief Creative Officer
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Tim Galles
Chief Idea Officer
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Jason Parks
Chief Growth Officer
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Stephanie Parker
Chief Client Experience Officer
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Chris Cardetti
Chief Strategy Officer
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Joe Sciara
EVP, Growth
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Sara Buck
EVP, Partner Experience