MLB Limited Time Promotion

Bank of America

Creative

Opening Day is an exciting time of year for any baseball fan. It’s also the perfect time to promote Bank of America’s line of MLB Banking products. Bank of America and TPN capitalized on the start of the baseball season by creating a digital spot wrapped in the trappings of the game and featuring the benefits of the lineup of MLB credit cards. This award-winning spot uses fireworks to instantly command attention in the playlist and subtle animation cues throughout to retain customer focus.

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